A virtual platform is the vehicle used to bring an event’s message to its virtual audience. Understanding platforms and how they can interact can greatly inform how you approach a virtual event. So, let’s examine their capabilities and uses from a wide vantage point....

AVI-SPL VideoLink blog
Enterprise video communications news and events.
Virtual Communication & Video Production – A Key Pairing for Remote Business Models
An experienced professional video production partner can be an essential piece to pivoting an organization for remote presentations during the pandemic. Pre-COVID, my wife, a mental health counselor, met her clients in person, weekly. Usually, counseling sessions...
Virtual Media Tours: A Socially Distant Variant to a Proven Production Practice
It was a hot one this weekend; so hot, I spent most of it indoors. Throughout the weekend, a thought kept entering my mind - virtual media tours and Mathew DeFreitas. Why that combo? Mathew is VideoLink’s marketing specialist. He oversees our social media content,...
Top Tips for Signing Virtual Event Sponsors
Sponsorships are the lifeblood of events. They allow organizations to create events with expo floors, in-demand keynote speakers, multiple tracks and sessions, and networking opportunities. Events cannot exist without sponsors. Virtual events have taken the place of...
Top Five Strategies For Virtual Event Success
If you're a marketing or communications executive and haven't yet been asked to plan a virtual event, chances are you will be soon. Or perhaps you've already dipped your toes into the virtual event water and organized your first event, and it didn't go exactly as...
Virtual Event Production: The Team Approach
“Our live event has gone virtual! Click below to register for a star-studded lineup.” Since your organization has transitioned to home-based work, how many emails have you received touting the next great virtual event? My informal estimate is 3 – 5 per day. Since...