Success Stories

AutoCanada welcomes newly acquired dealership group with AVI-SPL/ VideoLink produced webcast

AutoCanada welcomes newly acquired dealership group with AVI-SPL/ VideoLink produced webcast

AutoCanada welcomes
newly acquired dealership
group with AVI-SPL/
VideoLink produced webcast.

AutoCanada is a leading North American multi-location automobile dealership group, which operates 68 franchised dealerships. The group includes 4,200 employees across eight provinces in Canada, and 14 new dealerships in Illinois.

AutoCanada recently acquired the Grossinger Auto Group in Chicago, which includes 14 dealerships. The company sought an innovative and personal way to announce the ownership change to those who would be directly affected. They went to AVI-SPL in search of a solution, who pointed them to VideoLink.

“AVI-SPL and VideoLink took care of everything,” notes Shaun Guthrie, AutoCanada’s Vice President of Business Technology. “In just a few short days, they were able to produce a successful webcast that warmly welcomed and entertained our new dealerships.”

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