About the ReadyCam Studio
VIDEOS: How to use your ReadyCam
We designed the ReadyCam studio to be easy to use.
Watch the HOW-TO videos to see just how simple it really is to operate your HD video studio.
What are the space requirements for a ReadyCam studio?
We recommend a windowless space that is 12’ x 16’. This allows for proper lens throw and lighting. If a 12’x 16’ space is not available, we will work with you to find an appropriate space.
Is it OK to have windows in the room?
Exterior windows will need to be covered with either blackout shades or curtains. We ask that no daylight be allowed in the room while the ReadyCam is in use. Interior windows are OK, but we recommend covering them as well. This prevents unwanted light in the room as well as onlookers who can be distracting during a live shot.
What other requirements does the ReadyCam studio room need?
The room should have a 20 amp outlet, 20MBPS IP connection, a phone line (POTS), a phone with handset and power inlet for ceiling lights.
What are the dimensions of the ReadyCam itself?
The equipment rack is 26” wide by 26” deep. The standard lens height of the camera, normally mounted on top of the rack, is 54”. Systems with teleprompters include a hood which makes the system a few inches deeper and taller.
How long does the ReadyCam installation take?
The ReadyCam installation is typically 3 days with 2 VideoLink employees on-site. While on-site, we will install all the gear, hang and point the lights and do a complete test of the system. We will also conduct up to 2 hours of training, showing you how to use the ReadyCam and what to expect during a live network shot.
How much does it cost for VideoLink to produce a ReadyCam shot?
Our rates are reasonable and billed by the half-hour. Transmission charges vary in addition to our rate. Live shots are paid for by the network. Contact your us for more information.
What is an electronic backdrop? Why do I need one?
The electronic backdrop lets you control and manage your brand message. The backdrop is actually an 80” HD TV that takes media input. You can change your backdrops depending on the type of video you are producing. Live shots may require a branded background with your logo, while an on-demand video for a product demo may require a picture of the product. VideoLink will create and design your backdrop or you can have your design team create it. Learn more about backdrops.
What’s the difference between sound proofing and the VideoLink sound absorption panels?
Sound proofing is the act of taking architectural and construction based steps to stop sounds from being transmitted from one space to another. Sound absorption, while giving some of the benefits of sound proofing, is intended to stop the reverberation (echo) of sound within the studio. The reduction of reverberation makes the audio captured by the ReadyCam sound more clear and pleasing.
Do I need VideoLink to use my ReadyCam?
Network appearances must be booked through and operated by VideoLink. You typically need 30 minutes advanced notice. For internal video productions, you can either partner with VideoLink or produce and record on your own. If you are producing video you have two options:
- Control the whole system using the actual rack of equipment and the various remotes in the room.
- Log into VLGateway to have full remote control from anywhere in the world. VLGateway requires registration – reference your user guide for your login.
Can I produce and record video with the ReadyCam?
You can produce and record video on your own or hire VideoLink to produce or edit it for you. If your system is configured with a KiPro data recorder, reference your ReadyCam user guide to learn how to record with it.
If you do not have a KiPro in your system, contact VideoLink to discuss video production options.
How do I get a custom backdrop for my AEB?
VideoLink can create a custom backdrop using your logo and corporate colors. Please send us your corporate colors and any special instructions. Below are requirements for any images and logos you’d like incorporated in the backdrop design.
1920 x 1080 at 72dpi
Vector types: .eps, .psd
Video file type: QT, .mp4 or .wmv
1920 x 1080 at 72dpi
Vector types: .eps, .psd
White or transparent background
Range X axis: 500 – 800
Range Y axis: 150 – 300
Using Your ReadyCam Studio
Can more than one person appear on camera in a ReadyCam studio?
Yes. The ReadyCam studio is typically designed for a single guest but can accommodate up to four guests. This will require additional lighting and mic/IFB set ups. Contact us to learn more.
What should I consider when making a backdrop image or set?
- Logo placement should be over the left shoulder and near talent’s ear to be most visible on air.
- Subtle color variations are effective.
- Blues come across well on TV.
- Create depth by using layering, shadowing, angles, concept of “looking in”, creative lighting.
- Abstract watermark of your logo looks great in the background (if brand guidelines allow).
- Shots of iconic buildings, lobbies or cityscapes also work well when framed properly.
Things to Avoid:
- Using tag lines (too cluttered and small).
- Images that show dated contact (news ticker, clocks, TVs).
- Vertical images (trees, buildings, etc.) in center of frame.
- Shooting straight on (it’s better to use angles to create illusion of depth).
- Severe angles up or down. No vertical vanishing points.
- Solid red or solid white backgrounds.
How do I load new images in the backdrop?
To load your images, locate the media player attached to your backdrop monitor. Verify the media player is powered down and remove the thumb drive. Plug this thumb drive into your computer and copy the images or videos onto the drive. Remove the thumb drive and plug it back into the media player.
What’s the best position for the microphone (MIC)?
The microphone is designed to pick up audio from the closest source. If it is too low on the chest it will start to pick up sounds from the room. Too close to the chin and the levels are too strong and sound unnatural.
Why do you ask us to reposition the talent?
VideoLink operators are trained to view each shot with a critical eye to ensure both the guest and branding are framed as best as possible. Please do not be offended if the operator on your live shot asks the guest to adjust the seat, clothes, etc.
How do I get a new earpiece? How much does it cost?
You can purchase new/additional earpieces from VideoLink. Contact us for pricing.
Why do I need to upgrade my ReadyCam to HD?
In a nutshell, you look better in high definition. When your experts look better, your brand looks better. Also, most networks have moved to HD systems and, in some cases, VideoLink has been given notice that HD studios will be given strong preference over non-HD studios. This means that there will be a consistent decline in SD live shots.
What hardware and software do you recommend for editing a ReadyCam video?
Your ReadyCam system can be configured with the optional KiPro system. The KiPro records the ReadyCam video and audio and then transcodes the data to a hard drive in the ProRes 422 video format. This hard drive is formatted to interface with Apple computers via USB 3.0 and with PCs that have the MacDrive software. VideoLink recommends Adobe Premier or Final Cut Pro for editing but the KiPro will work with any software that accepts ProRes 422 video. Contact VideoLink to learn more about editing options.
Preparing for Live TV
How much notice does VideoLink need to book a shot?
Preferably 30 minutes.
How do I prepare for a live TV interview?
First – prepare what you want to say. Second – prepare your wardrobe. Third – practice. Watch “Acing the Interview” for more tips.
What clothes look best on TV? Worst?
Solid pastels and shades of blue always look good on TV. Subtle patterns such as windowpane are OK. Avoid white, black and busy patterns.
- Makeup may be needed, but in moderation.
- Your hair should be combed.
- Distractions: Avoid white / Avoid flashy / Avoid clicks, clinks and dangly jewelry.
- Remember your audience. Remember your cause or organization.
- Extremes in looks will seldom help your cause or organization.
- Select a look that makes you feel comfortable.
Can I get a recording of my TV appearance?
Yes. VideoLink will record your first live shot and send it to you if you request it in advance. There is a fee for additional recordings. You may want to record using your own independent cable TV and record facilities. Depending on the network and time of air, there are times when VideoLink may only be able to record the ReadyCam portion of the interview at our control room, rather than the entire program.
How do I assure my live TV shots goes smoothly?
- Arrive on time for live shots. This means 20 minutes prior to scheduled live shot. The guest should be seated with mics and ear piece in place. VideoLink will check guest in, QC video/audio and frame the camera.
- Avoid clogged earpieces-they should be cleaned with alcohol pads after each use
- If using the ReadyCam locally, power down Extron outlets 1,2 and 3 only when not in use, to ensure the system is powered down correctly and ready for the next live shot. Outlet 4 should always be on.
- Individual power switches on equipment, including lights and camera, should be left in the “on” position.
- Do not change phone or IP connectivity without notifying VideoLink.
- Do not move or adjust your ReadyCam studio lighting. If your studio lighting has been moved, please return lights to the original position. Proper lighting is required for great live TV shots. If you need help, please contact VideoLink operations.
How do I get noticed by the networks?
Relationships drive most TV interviews. To support your media relations efforts, we have created an exclusive online database to showcase both our client experts and our ReadyCam studio locations. In addition to entering your experts into the VLGuru database, let VideoLink’s marketing team know when they can speak about breaking news and we can email our network contacts on your behalf.
Watch “Getting the Attention of Networks” to learn more.
How do I get listed in the VLGURU database?
The process is simple. Contact vlguru@videoLink.tv for more information. We will send you a link to create your online profile.
What services does VideoLink provide?
VideoLink is a full service video production company. Additional services include VLCreative for video content strategies and execution, video production services for live and on-demand events, creative design services for backdrops, as well as webcasting, performance coaching, and crewing and SMT services.
Contact VideoLink sales or call 617-340-4200.
Can VideoLink produce webcasts?
Yes, we can produce your webcast from a ReadyCam studio, a VideoLink facility or any remote location. Our webcasts use rich-media platforms which enables you to create an interactive user experience. Learn more here.
What are the benefits to transmitting video over the internet?
Our EnhancedIP network (EIP) transmits video around the world using the internet. It provides a low latency, reliable and affordable alternative to dedicated fiber optic lines. EIP transmission costs approximately 90% less than dedicated fiber.