Financial Services and Investment firms are at the intersection of traditional and modern media. The way we all consume information in the digital age is impacting every aspect of the industry. As more and more consumers find their financial services information online, financial organizations have to learn how to embrace all aspects of the digital world – from designing powerful online customer experiences (CX) to connecting with audiences through video.
How is your firm preparing to differentiate itself in an increasingly noisy online world? Join your colleagues and select experts in Marketing, Sales and Technology at the Intercontinental Hotel in New York City on November 16-17th to discuss the latest marketing and customer experience trends in the financial services industry. Marianne Rocco, marketing director for Videolink and Deb Wetherbee, senior vice president of sales for Asset.TV will be hosting a panel discussion on November 17th about Video Production: Soup to Nuts. This discussion will help you understand all you need to know about best practices in creation, compliance and content marketing to get the most from your firms video assets.
The Professional Association for Investment Communications Resources (PAICR) is a non-profit association created for, and run by marketing and communications professionals in the investment industry. VideoLink is in their second year of sponsoring this great event. Register for PAICR for the event.
Come visit us at the event and learn how we are partnering with over 70 financial services firms to help them use live and online video more strategically to obtain their marketing initiatives. If you’d like to set up time to chat about how to use video in your firm, contact Marianne Rocco or Howard March. See you in November.
