On-site video studio makes it easy for experts to appear on live TV
Newton, MA, March 4, 2015 – VideoLink, a leading provider of video services and production, announced today that City National Bank, located in Los Angeles, CA selected the ReadyCam on-site video studio to support the firm’s video marketing initiatives. The studio makes it easy for bank executives to immediately access worldwide TV and cable news networks to participate in live TV interviews without leaving the office. The studio also enables CNB to produce and record corporate communications and thought leadership videos in-house.
“We’re excited to partner with City National Bank and offer them a solution that gives them easy access to media outlets so they can share their expertise and market insights,” says Lloyd Bunting, Senior Vice President, Sales and Marketing at VideoLink. “The ReadyCam studio simplifies the video production process so CNB can quickly produce executive communications and other video content whenever they need it.”
The ReadyCam studio is an all-inclusive video studio equipped with an HD camera, professional quality audio and lighting, electronic backdrop, recording options, and IP-based transmission, which can transmit live video, webcasts, and video conferences over the internet to anywhere in the world. The studio can be remotely controlled by VideoLink professionals, eliminating the need for on-site video expertise.
“The ReadyCam’s advanced technology enables us to react quickly to live TV opportunities, as well as better manage our time and resources,” said Debora Vrana, Senior Vice President, Media Relations Manager for City National Bank. “The studio is very user friendly, and we look forward to using it to enhance the bank’s public profile.”
To book the City National Bank ReadyCam studio and bank experts, contact Debora Vrana at (213) 673-7631 or Debora.vrana@cnb.com.
To learn more about the ReadyCam studio and how it may be right for your organization, please watch this overview or contact us.
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About VideoLink LLC (videolinktvprd.wpengine.com)
VideoLink is a leading provider of video services to Fortune 500 and enterprise companies and institutions. We are committed to helping our clients use video to achieve better business outcomes. Our clients rely on us to simplify live TV appearances, create results-driven video strategies, and drive down the costs of in-house video production. To learn more about VideoLink services and products, visit us videolink.tv, follow us @videolinkllc and subscribe to our blog.
About City National (cnb.com)
City National Corporation (NYSE: CYN) has $32.6 billion in assets. The company’s wholly owned subsidiary, City National Bank, provides banking, investment and trust services through 75 offices, including 16 full-service regional centers, in Southern California, the San Francisco Bay Area, Nevada, New York City, Nashville and Atlanta. City National and its investment affiliates manage or administer $60.8 billion in client investment assets, including $48.1 billion under direct management.
For more information about City National, visit cnb.com.
