"This new division is a significant milestone in VideoLink's direction and growth, enabling us to tap into markets and sectors we have only touched upon," said Howard Miller, President of VideoLink. “With the impressive creative and production experience that Alex and Fred bring to us and our clients, we now have the full-service capability of transforming an idea or message into a full scale production or event."

Building upon both of their backgrounds in broadcast television, Frisbie and Sherman bring decades of experience helping corporate clients communicate and a distinguished roster of projects and clients to VLCreative.

ALEX FRISBIE

Director, Creative Business Development

Alex's television directing career began at age 17 with his first live television broadcast, a Country-Western music show. For many years following that, he was a producer/director at Boston’s WCVB-TV, helping create some of the nation’s most respected local programming and garnering him an Emmy for his work on an acclaimed children’s program. As Vice President of Creative Services at Cramer for 16 years, Alex spearheaded and executed hundreds of corporate meetings, events and videos and helped grow the company to where it is today. Years of experience have equipped Alex with the ability to balance clear messaging and still deliver solid effective results in successful campaigns for major corporations, including Saab Cars, Motorola, Fidelity, EMC, Volkswagen, and Dunkin’ Donuts. As a driving force of VLCreative, Alex creates memorable, high-end video projects and corporate events. Alex is a Member of the Directors Guild of America.

At the helm of VLCreative’s launch, Frisbie says, “It is such a unique opportunity to be able to launch an entire creative department on the foundation of such a successful and stable organization like VideoLink. Being under the VideoLink umbrella really carries weight and propels us into the running for projects. I'm very excited."

FRED SHERMAN

Vice President, Business Development

Building relationships has been the focus of Fred’s entire career, both as an entertainment producer and more recently as a leader of VLCreative. Fred has leveraged more than two decades of production and marketing experience in the cable, broadcast and events industries to bring significant value to his client’s projects. Prior to joining VLCreative, Fred was a Senior Creative Director and Account Director at Cramer, where he led campaigns for clients including Microsoft, Reebok, Comcast and Boston Scientific. In addition, Fred has worked on many high-profile events, including Olympic ceremonies, the re-dedication of the Statue of Liberty, the stage at Radio City Music Hall, Super Bowl Halftime shows, and has racked up numerous major television and film credits. His work in television has garnered Emmy Awards and Fred serves as a Governor of the Boston/New England chapter of the National Television Academy.

In driving the growth of VLCreative’s client roster, Sherman says, “I’ve spent a majority of my career building and growing relationships, and this prospect offers me the opportunity to deliver major campaigns to high-profile clients by utilizing the esteemed staff and resources that VideoLink brings to the table.”

To learn more about VLCreative's services, call (617) 340-4141 or visit us at http://www.vlcreative.net/.

For more information on VideoLink and our services, please contact:

Monica Delyani at 617-340-4211 or Monica.Delyani@videolink.tv

Please visit our website at www.videolink.tv.

Contact Information:
Marty DeLoreto
Sales Manager
617-340-4205
marty.deloreto@videolink.tv.

VideoLink, headquartered in Newton, MA, is a leading provider of broadcast and transmission services to major worldwide networks and corporations. Its newest division, VLCreative, offers a variety of creative marketing services, including marketing communications, customized video solutions, and event production. VideoLink is also uniquely positioned to provide effective corporate communications using its ReadyCam®, a custom, remotely-operated studio that can be installed in your office, conference room or location of choice, and its multi-camera, live-shot studio facilities located in Boston, Philadelphia and Baltimore. VideoLink also operates mobile satellite uplink trucks covering the mid-Atlantic and Northeast regions. VideoLink was named #60 to the Top 100 Companies in Media on Inc.com's 5000 Fastest-Growing Private Companies in America list for 2007.